President & Group Head – Marketing, Service Quality, Financial Services & Innovation
Thomas Cook (India) Ltd.
Abraham Alapatt is an MBA in Marketing & International Marketing with over 20 years of professional experience at senior strategic levels across the varied domains of Brand building/advertising, corporate communication, PR/media relations, internal communication, customer service & web-technology. During this period, he has headed Marketing teams at 2 leading advertising agencies, including Ogilvy & Mather, an international internet solution provider start-up, Reliance Capital, DCB Bank and Future Generali and (since the past 3.5 years) leads the Innovation, Marketing/Brand & Customer Service efforts of India’s largest integrated travel services company – Thomas Cook.
Abraham is also a part-time writer/columnist and his articles, opinions and interviews feature in various Brand & Marketing forums, portals and publications such as Campaign India, agencyfaqs, exchange4media, mxmindia, Brand Equity, 4Ps etc.
He was a speaker at the World Brand Congress, Mumbai in 2010 and the Great Indian Marketing Summit in 2012. He has judged the “Effies” in India for three years in a row as well as been on the jury for Pitch Magazine’s Golden Mikes Radio Awards, Campaign India’s Digital Crest Awards 2013 and EEMA 2013 among others. Abraham was also one of “Futurist CMO” Hall of Fame inductees from across India in 2011-12.