CAS 2012: Where Agencies, Digital gurus and Social media experts meet


MasterClass Selection

Leveraging Facebook for Brand Building, Lead Generation & Sales

January 17, 2012
2:00 pm - 6:00 pm

Pradeep Chopra
Pradeep Chopra
Digital Vidya

Facebook has over 800 million users globally and over 40 million in India. While most of the brands are still chasing number of fans, there are only few who‘ve understood the secret sauce of Facebook Marketing. If you are serious about leveraging Facebook for Brand Building, Customer Engagement, Lead Generation and Sales, you don’t want to miss this hands-on, case study driven workshop.

Key Promises of this workshop are:

A.) How to create a successful Facebook Marketing Strategy?
B.) How to leverage content & applications to create fan engagement and fan growth?
C.) How to maximize performance of your Facebook Ads Campaign?
D.) How to measure success of your Facebook Community?

You will leave the workshop having created Facebook Marketing strategy for your brand/organization.

MasterClasses Highlights from #CAS 2011

MasterClasses Information:

1) Workshop & Platinum pass holders can choose 2 workshops, 1 from each session timing

2) Presentations of MasterClasses will be shared post-event subject to speakers' discretion

3) MasterClasses are subject to change

4) All MasterClass attendees are provided with certificates

MasterClasses Snippets from Click Asia Summit 2011